Why is the London Olympic logo?
Each Olympic Games has a separate logo, created by the host country to serve as its brand identity. The London 2012 logo was perhaps the most controversial. Design firm Wolff Olins was chosen six years ahead of the event to create the logo and was reportedly paid £400,000 for it.
Who designed the 2012 Olympics?
British designer Thomas Heatherwick was chosen by Danny Boyle to design the cauldron for the 2012 London Summer Olympics and Paralympic Games (the same design would serve both).
What type of logo is the Olympics logo?
The original interlocking rings logo was designed by Baron Pierre de Coubertin in 1912. Each of the rings represent the five continents: Africa, Asia, America, Australia and Europe (maybe geography wasn’t Coubertin’s strong suit…) The iconic Olympic flag.
Where was the London 2012 Olympic logo created?
The logo for London’s 2012 Olympic application was unveiled at the Roundhouse in North London on 17 November 2003. Created by local agency Kino Design, it showcases a ribbon in the Olympic colours flowing through the words “London 2012” in the shape of the river Thames.
Who was the designer of the London 2012 logo?
Created by local agency Kino Design, it showcases a ribbon in the Olympic colours flowing through the words “London 2012” in the shape of the river Thames. The official logos for the 2012 Olympic and Paralympic Games were designed by Wolff Olins at a cost of £400,000, and were unveiled on 4 June 2007.
When did the Olympics take place in London?
The 2012 Summer Olympics (officially the Games of the XXX Olympiad) and the 2012 Summer Paralympics, both commonly referred to as London 2012, were two international multi-sport events that took place from 27 July to 12 August 2012 and 29 August to 12 September 2012, respectively, in London, England, United Kingdom.
What do the circles on the London 2012 Olympic Poster mean?
These circles, which appear as marks made by bottles or glasses left on a table, symbolise the memory of a social meeting, such as the gathering of Olympic Games spectators or the meeting of athletes in the stadium at the Opening Ceremony.