What are considered LEAD Users?
LEAD Users are advanced users or users who deal with a problem very intensively even in a certain area. The term was coined by the economist and professor at the MIT Sloan School of Management, Eric von Hippel, in the late 1980s.
What is lead user theory?
Lead user theory (Von Hippel, 1986) posits that lead users can be used as a source of innovative and commercially attractive products or services (Franke et al., 2006, Von Hippel, 2005) and are distinguished from other users through the lead userness which are lead users’ two distinct characteristics: (1) being ahead …
What are examples of LEAD Users?
17 Examples of a Lead User
- Bicycles. A cyclist planing a trip from London to Tokyo by bike is a lead user for a light and reliable bicycle.
- Robotics. An interstellar space mission that will span decades is a lead user for highly reliable robots.
- Information Security.
- Wood Products.
- Environment.
- Market Data.
- Medicine.
- Cosmetics.
What is a lead user analysis?
Lead users are an extremely valuable cluster of customers and potential customers who can contribute to identification of future opportunities and evaluation of emerging concepts. Understanding these users can provide richness of information relatively efficiently.
How do you identify an extreme user?
Extreme users can be described as the people on either end of the spectrum of users of a product or service. The distribution of users of most products or services follows a bell curve with the mainstream users in the centre and remaining ‘extreme users’ on either side of the peak.
Who are LEAD Users and why do they innovate?
LEAD Users, on the other hand, are used much earlier in the innovation process and make a much more important contribution: they design the innovation together with a manufacturer or sometimes even autonomously. “The LEAD User Method ensures that the products and processes best meet the future needs of the users.”
What is the difference between lead user and extreme users?
Extreme users can be described as the people on either end of the spectrum of users of a product or service. Lead users are those of the extreme users who are at the high use end of the spectrum.
What is a lead user marketing?
Lead Users are referred to as people who deal intensively with a problem in a special scope for which there is no suitable solution existing on the market. The term is used both for business and private customers. It applies to both the physical goods sector, as well as for services.
What is analogous empathy?
Analogous Empathy By comparing one domain with another, we as designers can conjure different solutions that would not necessarily come to mind when working within the constraints of one discipline.
Who are lead users in innovation?
So-called LEAD users are involved at the earliest possible stage in the development process of new products. These are progressive users or inventors, pioneers in their field, who feel the need before they have the masses tomorrow.
Who are lead users and why do they innovate?
Why should companies focus on lead users?
The lead user concept helps primarily the marketing to identify key customers and develop new product concepts. It also supports the innovation management with finding the essential product characteristics and driving the product development in a targeted manner.
When did Eric Von Hippel create the term lead user?
Lead user is a term developed by Eric von Hippel in 1986 (Von Hippel 1986). His definition for lead user is: Lead users face needs that will be general in a marketplace – but face them months or years before the bulk of that marketplace encounters them, and
What do you need to know about von Hippel Lindau disease?
Von Hippel-Lindau (VHL) disease is an inherited disorder characterized by the abnormal growth of both benign and cancerous tumors and cysts in many parts of the body.
Where did the term lead user come from?
The term was coined by the economist and professor at the MIT Sloan School of Management, Eric von Hippel, in the late 1980s. Hippel discovered at the time that it wasn’t the manufacturers themselves, but the users who were responsible for important innovations.
Who are the lead users in a problem?
LEAD Users are advanced users or users who deal with a problem very intensively even in a certain area. The term was coined by the economist and professor at the MIT Sloan School of Management, Eric von Hippel, in the late 1980s.