What is catchment area in retail store?
The catchment area is the geographic area from which an agency or a sales outlets attracts its main customers, whether prospective or existing. Catchment area analysis is an indispensable decision support tool for evaluation and optimizing the distribution of your network of sales outlets or services.
What is a catchment area in business?
A catchment area, or trade area, is the geographic area that a business, service, or organization attracts its customers from. Catchment areas can be defined by distance, by travel time, and by mobility patterns, allowing you to analyze where foot traffic comes from in a variety of ways.
How is catchment area analysis useful for relevant market definition?
Seeing from where and what kind of customers are coming to your store. Determining the marketing potential and share of your store and comparing it throughout your network. Finding out who your competitors are in the area and the potential cannibalization of your own network.
Why is catchment important?
Why are catchments important? Catchments provide people, stock and flora and fauna with drinking water. They provide people with water for domestic and industrial use, including irrigation, and they cater for recreation and tourism. A healthy river needs water of sufficient quality and quantity.
What is site catchment analysis?
the examination by survey, excavation, maps, and graphs of a contained area to evaluate the productivity of the resources customarily exploited by the inhabitants of a settlement, especially a prehistoric one.
What is another name for catchment?
What is another word for catchment area?
catchment basin | drainage basin |
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watershed | drainage area |
Why is catchment mapping important?
Building a catchment area map is extremely important for visualizing foot traffic to your business and understanding where your customers come from. Using a catchment map can help you analyze your trade area, making it easier for you to target your customers and drive more traffic.
How does a catchment work?
Within a catchment, water runs by gravity to the lowest point. The water is called surface runoff if it stays on the top of the land or groundwater flow if it soaks into the ground. When water reaches the lowest point in a catchment, it eventually flows into a creek, river, lake, lagoon, wetland or the ocean.
What is a catchment process?
A catchment is an area where water is collected by the natural landscape. Rain falling outside the edge of one catchment is falling on a different catchment, and will flow into other creeks and rivers. Some water also seeps below ground where it is stored in the soil or in the space between rocks.
What is catchment mapping?
A catchment map is a data visualization of one or more catchment areas, enabling analysis of customer acquisition and foot traffic. Catchment areas are determined based on a variety of factors, such as the distance to the location, travel time to the location, population within an area, and even geographic boundaries.
What is Ethnoarchaeology How does it help the study of history?
Ethnoarchaeology is the ethnographic study of peoples for archaeological reasons, usually through the study of the material remains of a society (see David & Kramer 2001). Ethnoarchaeology aids archaeologists in reconstructing ancient lifeways by studying the material and non-material traditions of modern societies.
How do you use catchment in a sentence?
If we add the two together, it is a considerable catchment area. The supermarket needs a large catchment area, so that most of its customers have to travel; they travel to get low prices. There would have to be a rigid catchment area, and no child could be allowed outside it to any school with selection of any kind.