How does the mere exposure effect work?
The mere exposure effect is a psychological phenomenon by which people tend to develop a preference for things or people that are more familiar to them than others. Repeated exposure increases familiarity. This effect is therefore also known as the familiarity effect.
What does the mere exposure effect say?
The mere exposure effect describes our tendency to develop preferences for things simply because we are familiar with them. For this reason, it is also known as the familiarity principle.
What is mere exposure effect explain with example?
The Mere Exposure Effect is simply a psychological phenomenon whereby people feel a preference for people or things simply because they are familiar. For example, babies smile at the people who smile at them more.
How does the mere exposure effect lead to attraction?
Just being around someone or being repeatedly exposed to them increases the likelihood that we will be attracted to them. We also tend to feel safe with familiar people, as it is likely we know what to expect from them. Dr. Robert Zajonc (1968) labeled this phenomenon the mere-exposure effect.
Which of the following best describes the mere exposure effect?
Which of the following best describes the mere exposure effect? Realizing the more you are around someone, the better you like them.
What is the evolutionary explanation for the mere exposure effect?
According to Zajonc and his colleagues, the mere exposure effect occurs because being repeatedly exposed to the same person, image, or object reduces the uncertainty we feel. According to this idea (based in evolutionary psychology), we’re primed to be cautious around new things, since they could be dangerous to us.
What are mirror image perceptions?
Mirror-image perception is the human tendency to see oneself (especially while in the throes of conflict) as the opposite of the person with whom they are having a conflict. They are mutual and reciprocal views of others.
What is the opposite of the mere exposure effect?
Here then is a condition – prolonged exposure – under which the mere exposure effect does not only become weaker, but is actually reversed (see Bornstein, Kale, & Cornell, 1990; also Berlyne, 1970; Stang & O’Connell, 1974).
What is the opposite of the mere-exposure effect?
Why mere-exposure effect is important to consumers affective reactions?
The mere-exposure effect indicates that communication effects go beyond “explicit memory”, measured with the traditional measures of (aided) recall and recognition. “Implicit memory” indicates latent communication effects, e.g., liking, for persons exposed to particular stimuli.
How do you test the mere exposure effect?
One experiment to test the mere-exposure effect used fertile chicken eggs. Tones of two different frequencies were played to different groups of chicks while they were still unhatched. Once hatched, each tone was played to both groups of chicks. Each set of chicks consistently chose the tone prenatally played to it.
What is an example of mirror-image perceptions?
Mirror-Image Perceptions—Reciprocal views of each other often held by parties in conflict; for example, each may view itself as moral and peace-loving and the other as evil and aggressive.
What is the definition of mere exposure effect?
Mere Exposure Effect Definition. The mere exposure effect psychology definition is when you find yourself more fond of certain things simply because you are familiar with them, which is why it is also called the familiarity principle. This effect can influence your feelings on people, items, television shows, songs,…
Why do people react to non mirrored pictures of themselves?
Not only that, your face isn’t symmetrical which adds to the confusion when looking at non-mirrored images of yourself. Psychologist Robert Zajonc coined the term ‘mere exposure effect’ which is a fancy way of saying people react better to things they see more often.
Why do people like the image they see in the mirror?
Psychologist Robert Zajonc coined the term ‘mere exposure effect’ which is a fancy way of saying people react better to things they see more often. We like what we’re used to seeing, so it makes sense that we prefer the image we see of ourselves all the time – the flipped image in the mirror.
When did Robert Zajonc publish the mere exposure effect?
In 1968, social psychologist Robert Zajonc published a landmark paper on the mere exposure effect. Zajonc’s hypothesis was that simply being exposed to something on a repeated basis was enough to make people like that thing.