How can I promote my radio play?
To get your song played on the radio, either you or your radio promotion company approaches program directors/music directors at radio stations. You’ll then need to promote your song to them using a combination of press releases or one-sheets, phone calls, and faxes.
What is a station promo?
A promo (a shorthand term for promotion) is a form of commercial advertising used in broadcast media, either television or radio, which promotes a program airing on a television or radio station/network to the viewing or listening audience.
How do you write a program promo?
Create a Promo Code
- Choose a promo code name.
- Choose whether your discount is a percentage of the cost or a specific dollar amount.
- Choose which tickets or registrations your code applies to.
- Set the promotional period for your promo code.
- Limit the number of redeemable codes or make them unlimited.
How can I get more listeners for online radio?
Here are 20 ways you can promote your radio station to get on top and increase your listeners.
- Build Marketing Lists.
- Write Blog Posts.
- Cross-Promote with Other Stations.
- Build a Social Media Presence.
- Optimise Your Station with SEO.
- Target Your Audience.
- Submit to Internet Radio Directories.
- MatchMaker.fm: Connect with Guests.
How do you make a radio program interesting?
Present Great Radio
- Know Your Listener. Understand everything about your audience; why they listen to you, when they listen, what they listen on.
- Make Your Listener Care.
- Talk to ONE Person.
- Be in Charge.
- Learn The Rules, Then Break Them!
- Make The Mic Your Mate.
- Be Yourself.
Which is the best radio station for promotions?
Great promotions experience a life far beyond just one station. Other stations in countries all over the world will pick up and adapt an idea to suit, some promotions have even been taken across to other media like television and used effectively. Australasian radio has always been at the top of the game in innovative, exciting radio promotion.
What’s the best way to promote a radio show?
That’s why as a radio broadcaster you need to be able to keep your listener’s attention focused on what you’re saying. Little things like adjusting your tone of voice to sound more excited or telling a funny story that ties into whatever your promoting works.
What should I do during a radio ad break?
Let’s be honest, radio promotions and ads are not exactly something people get excited about (well, maybe the marketing department!). Most people zone out, go make a cup of tea, or talk to friends and family during ad breaks. That’s why as a radio broadcaster you need to be able to keep your listener’s attention focused on what you’re saying.
Can you use paid advertisements on your radio station?
When done right, paid advertisements are a great way to boost your station’s listeners and brand awareness. There’s all sorts of ads you can use: