Is Eloqua cloud-based?

Founded in 1999, Eloqua is a cloud-based marketing automation and revenue performance management solution company. Not only does it help automate marketing workflows, but it also helps sales and marketing teams grow their business and improve revenue.

What is the Oracle marketing cloud?

Oracle Marketing is the most comprehensive, integrated marketing solution available to launch cross-channel marketing programs and unify all prospect and customer marketing signals in a single view.

What is the difference between Eloqua and responsys?

Oracle sees Responsys as a clear B2C marketing tool, where Eloqua is focused on B2B customers. Responsys Interact monitors and distributes campaigns, much like Eloqua.

What is Eloqua used for?

Oracle Eloqua is a software as a service (SaaS) platform for marketing automation offered by Oracle that aims to help B2B marketers and organizations manage marketing campaigns and sales lead generation.

Is eloqua owned by Oracle?

Oracle today announced that it has entered into an agreement to acquire Eloqua, Inc. (NASDAQ: ELOQ), a leading provider of cloud-based marketing automation and revenue performance management software for $23.50 per share or approximately $871 million, net of Eloqua’s cash.

Is eloqua a CRM?

Eloqua does not provide a CRM. Though you can connect your Eloqua instance with other CRM tools such as Oracle’s CRM, SalesForce, Microsoft Dynamics, and more. Having a CRM paired with your Eloqua marketing automation will help you turn your leads into paying customers.

Who uses Eloqua?

Companies using Oracle Eloqua for Marketing Automation include: Samsung Electronics, a United States based Manufacturing organisation with 287439 employees and revenues of $206.19 billions, CIGNA Corporation, a United States based Healthcare organisation with 72226 employees and revenues of $160.58 billions, Dell …

Is Eloqua a CRM?

Is eloqua B2B or B2C?

Eloqua helps with the solutions of on-demand marketing for both B2C(Business to Consumer) and B2B(Business to Business) organisations. It is unique in both B2B and B2B services.

What is eloqua campaign?

Campaigns are at the heart of Oracle Eloqua and marketing automation. Campaigns enable you to create dynamic, personalized, and unique journeys for your contacts. You can create two types of campaigns: Simple email campaigns allow you send a single email to a group of contacts.

Who purchased eloqua?

Oracle
Oracle today announced that it has entered into an agreement to acquire Eloqua, Inc. (NASDAQ: ELOQ), a leading provider of cloud-based marketing automation and revenue performance management software for $23.50 per share or approximately $871 million, net of Eloqua’s cash.

Who owns eloqua?

Eloqua, a wholly-owned subsidiary of Oracle, is the leading provider of modern marketing automation and revenue performance management software that helps ensure every component of marketing works harder and more efficiently to drive revenue. Eloqua’s software is now the centerpiece of the Oracle Marketing Cloud.

What is the Oracle Eloqua Marketing Cloud service?

Oracle Eloqua Marketing Enterprise Cloud Service is a unique marketing automation platform built to connect the global enterprise revenue engine. Eloqua Engage: An email tool that lets sales professionals customize, send and track pre-built email templates from the iPad, CRM, or web.

What do you need to know about Eloqua?

How much does it cost to use Oracle Eloqua?

Offline data onboarding (integrating company’s existing CRM, point of sale or other marketing data that’s offline) Oracle also offers its Education Pass option for Eloqua users. Priced at $3,495 per user annually, it offers beginners and advanced training on Eloqua as well as modern marketing practices.

Which is a bad feature of Oracle Eloqua?

Bad: Long implementation process especially as software customization is involved. Bottom Line: Marketing automation platform that helps B2B marketers target customers in all phases of the buying cycle.